Blockchain Technology: Authenticity, marketing and branding tool for luxury goods industry.
Description
Blockchain Technology: Authenticity, marketing and branding tool for luxury goods industry.
Hello, I need to do a research proposal for an issue related to a business administration and I have chosen digital transformation implementation in the luxury goods industry to enhance, against counterfeiting, eliminating the fake goods market and having a good marketing and brand image for these luxury brands. I have attached the file of guidlines for writing this proposal.
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