Sound Marketing Decisions

Sound Marketing Decisions

QUESTION DESCRIPTION

You can review this seminar by going to: https://national.zoom.us/recording/share/vpuXWf_fTyBHNKaX4OXDWbdNP939yophtVv90Ld9cYmwIumekTziMw

MG6500

LP4:SEMINAR ASSESSMENT

NAME:

Q. 1*You have used a resource, entitled Product Positioning, that has no author, no date, and no page numbers.You have quoted a sentence from that article.Which of the following is the right way to cite the quote? (1 point., place the letter of the correct answer on the answer line)a. According to www.inc.com “Concepts like ‘segmentation’ and ‘positioning’ typically arise in the ‘large’ rather than in the ‘small’ business context.”b.“Concepts like ‘segmentation’ and ‘positioning’ typically arise in the ‘large’ rather than in the ‘small’ business context.” (Product positioning, para. 4)c.“Concepts like ‘segmentation’ and ‘positioning’ typically arise in the ‘large’ rather than in the ‘small’ business context” (Product positioning, n.d., para. 4).
A.1*
Q. 2*Name two things that are important to making sound marketing decisions. (2 points)
A.2*a.b.
Q. 3True or false:There is only one solution for each problem.(1 point)
A.3
Q. 4Once you have implemented your solution and it fails, what do you do? (1 point)
A.4
Q. 5What are the key marketing decisions based on? (1 point)
A.5
Q. 6*Being ethical addresses six concepts.What are those concepts? (6 points)
A.6*a.b.c.d.e.f.
Q. 7*What is the first thing one needs to do when starting the decision-making process? (1 point)
A.7*
Q. 8What is important to know about the decision you make? (2 points)
A.8a.b.
Q. 9Once the decision has been made and implemented, what should one do?(2 points)
A.9a.b.
Q. 10In your own words, what is the purpose of discussion questions and why are you asked to use scholarly resources when making your initial post? (2 points)
A.10a.b.
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